Smith Optics - Rx Glasses

Disciplines:  Industrial Design | Product Strategy

The Team: Scott Layton | Tim Ploeger | Rafer Stromme

Active eyewear for people who lead a life of adventure. Smith Optics is a leader in outfitting adventurers to embrace a capable, experience-driven lifestyle. They partnered with us to design two new frames: The Overland and The Pacer. These frames blend lifestyle aesthetics with performance-driven details, making them versatile enough for everyday wear while staying securely in place during high-energy activities.